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So the first thing I’ll tell you about the cost structure of our firm is we bill on an hourly basis. We don’t flat fee matters and our time is our time. Our staffs billing rates are set based on their level of experience and who they are, so at the bottom level we have our paralegals that bill at $150 an hour and at the top level we have me that bills at $525 an hour and then everybody else falls somewhere in between. So the way that we try and mitigate costs for our clients is by spreading work between the different levels. We try and generally have the lowest person who’s competent to do the work do the work in order to save cost. We’re not going to send a paralegal in on a criminal matter or we’re not going to send an attorney to go do $150 hour level work but we try and work within the structure that we have to be as efficient for the client as possible. I’m a small business owner myself and I believe in driving value. I believe in the work that we do providing value to our clients because we’re in tax and, because California and the IRS aren’t going away anytime soon, trust me when I tell you we’re not running out of work. So our team is not really incentivized to bill you any more or any less than what we have to. We bill you as much as

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So we have two methods of communication at the firm: we have email and we have phone calls. We don’t have text messages and the reason we don’t have text messages is because text messages are very hard to track internally and we like for all of our calls and all of our emails to come in and be documented so that they go into your file. If for some reason I’m out of the office one day, our senior attorney can pick up the file, can read through the notes and the history of communications, and be in lockstep with me and the decisions that I would make on the course of your matter. So the best way to handle communications from our firm is by segregating what the best type of communication is for longer explanatory things and things that are better reduced to writing, we prefer email. It helps get thoughts in order and we can more easily move emails under the file, although emails take a lot of time to compose sometimes so we tend to shy away from those.

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So I point to a couple of different things when I differentiate our firm from other firms. The first thing I would differentiate is that our firm is really built for businesses, for business owners and for corporate officers, and the reason for that is is I’m a small business myself. I love being a small business and I love all the challenges and the excitement and the risk that comes with running your own business. When I set up my tax firm, I wanted to build a business that catered to the need of businesses and to help those businesses help their clients and be the best platform that they could be so I designed a firm around not only fixing people’s tax problems but working with small businesses to make them the best versions of themselves that they can possibly become. A lot of that is accomplished through tax and the thing that we’re doing but it’s a gateway for something much much larger. Number two I would point to our experience in separating ourselves from other firms that are out there. We have a lot of experience particularly in dealing with

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